Product description
Water filtration "Aluna" starter pack, from BRITA, composed of:
- Transparent plastic carafe, total capacity 2.4 L, filtered water capacity 1.4 L;
- Special filter funnel, made of plastic without BPA (Bisphenol A);
- 3 filtering cartridges, MAXTRA PRO type, capable of individually filtering approximately 150 L of tap water;
- Plastic lid with a Memo indicator for changing the filter cartridge.
Why BRITA filtering jugs?
These innovative filtering jugs are a practical, convenient, and eco-friendly method to keep yourself hydrated without constantly carrying classic bottled water. Unlike plastic bottles that are hardly biodegradable and unfriendly to the environment, BRITA jugs are long-lasting, requiring only the simple replacement of filtering cartridges.
With them, you can enjoy the authentic taste of water, which once filtered will be much clearer, and impurities will be reduced.
The carafe and funnel can be washed in the dishwasher, except for the lid, which should be cleaned manually.
Cartridge Replacement Indicator
The "Aluna" filtering jug is equipped with a warning system for changing the Memo cartridge, located on the lid. Easy to observe and set, this is an AUTOMATIC indicator.
How does it work? It monitors the water filtering process and displays the remaining operating time of the MAXTRA PRO cartridge. After inserting the MAXTRA PRO cartridge, press and hold the START button for a few seconds until the four bars are displayed on the screen and alternately light up twice. Each bar represents one of the four weeks in which the MAXTRA PRO cartridge can be used at maximum performance. During the use of the MAXTRA PRO filter cartridge, each week a bar will disappear from the display, indicating the remaining lifespan.
Replacing the MAXTRA PRO Filter Cartridge
For a consumption of 2 L of water per person per day and to achieve optimal results each time, we recommend replacing the MAXTRA PRO cartridge every 4 weeks or after 150 L of filtered water. After the recommended period has expired, detach the lid of the filtering jug, carefully remove the funnel, then, gripping the cartridge on both sides, pull it upwards.
The new ergonomic shape of the MAXTRA PRO cartridges allows for easy removal and replacement.
MAXTRA PRO Technology
The jug is equipped with the BRITA MAXTRA PRO filter cartridge, an improved version of the original MAXTRA.
The innovative "MicroFlow" filtration technology of the MAXTRA PRO cartridges used in BRITA filtering jugs ensures optimal results every time, their performance being the result of 5 years of research in BRITA laboratories in Germany. The taste of tea and coffee, whether hot or cold, will be visibly improved once the water used for them has been filtered with MAXTRA PRO. Using filtered water prevents limescale buildup on appliances, thus prolonging their life.
MAXTRA PRO offers an economical and environmentally friendly alternative for tap water consumption, as the cartridges are 100% recyclable.
Compared to previous versions of BRITA cartridges, MAXTRA PRO has a final filtration sieve 4 times more efficient than the MAXTRA+ filter; tap water will initially pass through a larger sieve for initial purification, first retaining coarse particles, and at the end will be filtered again, passing through a much finer sieve.
The "Micro Carbon" active charcoal particles efficiently and rapidly remove organic impurities that affect taste and smell. At the same time, the ion-exchange resin reduces the level of limescale and metals such as copper and lead. The outstanding results of BRITA jugs and the impeccable taste of filtered water are mainly due to these particles.
Active charcoal, obtained from coconut shells, in a compact form, can filter a larger amount of water more efficiently. The micro-pores of the charcoal particles capture unwanted substances, even in the fight against pesticides.
*BRITA filters are designed to be used exclusively for tap water filtration (note: if the water is regularly checked and declared potable) or for filtering water from private suppliers declared potable.
Evidence of the effectiveness of MAXTRA PRO cartridges?
The entire filtration process, as well as the quality of BRITA products, are tested both in their own laboratories and by organizations such as the famous TÜV SÜD, which has certified that BRITA products comply with European standards in the food industry.
How does the water purification process actually work?
Simple! Through a relatively rapid process, but not superficial at all, thanks to the four basic components of the MAXTRA PRO cartridge.
1. The first sieve prevents impurities from entering;
2. The "Micro Carbon" particles generated from coconut shells remove chlorine and other organic substances that may affect the taste and smell of the drink;
3. The ion-exchange resin retains metals and reduces limescale deposits.
4. For a final filtration, the water passes through a finer sieve that retains even the finest unwanted particles, being 4 times more efficient compared to MAXTRA+.
5. The water is ready to be consumed!